Why I Run a Flat Company

What we learned is that adding a dedicated manager and creating a hierarchy is not the only way to create structure. Instead, we decided to let the team be entirely self-managed. There’s still a team leader, but that role rotates among the team every week. Each week, a new leader sketches out the agenda, writes up the notes about problems and performance, and steps up to handle any troubled customer interactions.
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Being among the cool kids that despise growing big, 37signals is still yet to discover hierarchy. I wonder how much time it will take before than happens. In a meanwhile, they have an interesting take on keeping 26-people organization flat. Rands describes a different solution to that problem, though he seems to be more realistic. But he is also a man who has worked for more than one company…