What happened to studying?

According to time-use surveys analyzed by professors Philip Babcock, at the University of California Santa Barbara, and Mindy Marks, at the University of California Riverside, the average student at a four-year college in 1961 studied about 24 hours a week. Today’s average student hits the books for just 14 hours.
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On the decline of bookworm lifestyle among collage students. Interestingly, it’s not because they care less or are lazier. Quite the contrary.