Tag Archives: apple watch

Apple Watch: Asking Why and Saying No

To ensure the Watch’s success broadly Apple needs to really articulate “Why”, not only externally in their advertising but internally to their product managers who ought to remember that Apple’s greatness is built on saying “No.”

Will Apple be able to create a demand on the expensive item that no one seems to need? Or is it another case of Apple product that becomes really great only in the subsequent iterations?